Rhythm Roulette: Hi-Tek


In this episode of Rhythm Roulette, Mass Appeal presents Hi-Tek.

Not to be an #oldhead, but if you’ve never delved into Rawkus Records and Soundbombing, you’re seriously missing out. We’re talking about Eminem, young El-P, Mos Def, Talib Kweli. Plus, the production-par-excellence, and a big part of which was coming from the one and only, Hi-Tek. We linked up with Cincinatti’s own for our newest episode of Rhythm Roulette, featuring Spirit’s Twelve Dreams of Dr. Sardonicus, The Routers’ Superbird, and Elvis’ For Ol’ Times Sake. Tek cooks up a soulful, bassline-heavy beat, clowning Elvis all the way (“What’d Chuck D say?”).

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What started as a humble graffiti ‘zine in 1996 would soon grow to be one of the most trusted outlets for youth-spawned urban culture. Today, Mass Appeal is a media collective led by authentic voices and inspired minds. We are a platform for radical creatives who are transforming culture.

Discover Classic Samples On DMX’s ‘It’s Dark And Hell Is Hot’


ViRican Showcases Classic Samples Used on DMX’s ‘It’s Dark And Hell Is Hot’

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The Beat Bang Theory EP 01 – Lord Finesse @ Dubspot! Sampling Vinyl, MPC, Ableton


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In this first episode of Beat Bang Theory, Dubspot Instructor Shareef Islam welcomes Lord Finesse, influential hip-hop artist, producer, DJ, and founder of the legendary Diggin’ in the Crates (D.I.T.C.) crew.

Enter Dubspot’s dojo and join Shareef and Lord as they talk about the art of sampling and sound design from vinyl records. Watch as Finesse takes us through his workflow from listening to records and finding sounds to creating his signature sound. Soak in some wisdom from the master sampling craftsmen as Finesse shares his approach to tailor-making music from vinyl records using Ableton Live and Akai’s flagship MPC Renaissance. Take a ride through hip-hop history as Finesse talks about some favorite record he produced and a few pioneers of early hip-hop production that has influenced him. Gain a new respect for early age techniques of sampling and some insight into music production as a Crate Digger.


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Jay Electronica Live Performance @A3C


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The legendary Jay Electronica blesses the A3C Duck Down BBQ event with Phenomenal Performances of Exhibit A and Dimethyltriptamine


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Nas: “Time Is Illmatic” (Documentary Teaser)


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Time Is Illmatic traces Nas’s influences and the insurmountable odds he faced in creating the greatest work of music from hip-hop’s second golden era. The film tracks the musical legacy of the Jones family — handed down to Nas from his jazz musician father, Olu Dara, the support of his Queensbridge neighborhood crew, and the loyalty of his younger brother Jabari “Jungle” Fret. Twenty years after its release, Illmatic is widely recognized as a hip-hop benchmark that encapsulates the sociopolitical outlook, enduring spirit, and collective angst of a generation of young men searching for their voice in America.  The documentary will open at the Tribeca Film Festival. 

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Our Vinyl Weighs A Ton: Official Theatrical Trailer


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Our Vinyl Weighs A Ton is a feature-length documentary about avant-garde Los Angeles-based record label Stones Throw Records. The film weaves together rare concert footage, never-before-seen archival material, inner-circle home video and photographs and in-depth interviews with the artists who put Stones Throw on the map. Our Vinyl Weighs A Ton gives an exclusive look into the label’s left-of-center artists, history, culture, and global following. 

The film features exclusive interviews with Peanut Butter Wolf, Kanye West, Snoop Dogg, Madlib, Common, Questlove, Talib Kweli, Mike D (The Beastie Boys), Tyler, The Creator, and many more.


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