Rhythm Roulette: araabMUZIK


For this episode of Rhythm Roulette, Mass Appeal linked up with araabMUZIK.

If you start making music for the Diplomats before you’re supposed to graduate from high school, you better pray that you’re consistently at the top of your game. That’s what araabMUZIK has been doing and then some. The Rhode Island producer has made a name for himself, in more than one way. His live MPC sets are dizzying and his imagination behind the boards is still expanding. He also miraculously survived a gunshot to the head in an attempted robbery in Harlem earlier in February. But he pushed through and released his album Dream World in July and produced Joe Budden’s last album Rage & The Machine.

As you can assume, it was only a matter of time before we got araab for Rhythm Roulette. We hit up Moodies Records in the Bronx and ended up with CDs from Blue Magic, Diana Ross & The Supremes, and The Dramatics (he’s not messing with vinyl). Then back at the studio with his AKAI MPC,
araabMUZIK chops up samples and does what he does best. Layer after layer, he builds in his signature sound and producer drops for what could be the intro to the next Dipset album.

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What started as a humble graffiti ‘zine in 1996 would soon grow to be one of the most trusted outlets for youth-spawned urban culture. Today, Mass Appeal is a media collective led by authentic voices and inspired minds. We are a platform for radical creatives who are transforming culture.

9th Wonder – “Rhythm Roulette”


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After linking up at The Record Krate in Raleigh, Mass Appeal joined 9th back at his studio to watch the master at work. With Charly McClain, Jermaine Jackson, and The Temprees at his disposal, the GRAMMY award-winning producer warmed up with a few quick flips before ultimately chopping up Lovemen. The final result was so crazy, Rapsody immediately hopped in the booth to bless it with a proper verse.



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RZA Keynote | SXSW Live 2015 | SXSW ON


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RZA is a multi-Grammy® award-winning producer, BAFTA nominated film composer, recording artist and actor. He is a prominent figure in hip hop music and the creator/producer of the Wu-Tang Clan. RZA has scored for filmmakers Ridley Scott, Jim Jarmusch, Michael Mann and Quentin Tarantino. He also scored the Emmy-nominated American adaptation of the Japanese anime Afro Samurai, executive produced by and starring Samuel L. Jackson. RZA’s on-screen credits include: Mr. Right, Gang Related, The Man With The Iron Fists, American Gangster, Funny People, Due Date, The Next Three Days and G.I. Joe 2.



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The HTML5 Drum Machine




The HTML5 Drum Machine is a web-based drum sequencer that lets you create, save, and even export your own patterns using samples from classic drum machines. There are five kits: Acoustic, Techno, Hip Hop (Roland TR-808), House (TR-909), and Electro (Linn Drum). The drum machine features a Roland TR style sequencer, and each drum has its own volume and pitch controls. It’s beyond cool and we thought you might enjoy it too.

Click here to start playing! (Note: We find it works best in Google Chrome). 

DJ Khalil on Working with Eminem and Dr Dre, Production for Survival (MMLP2,Call of Duty)


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Exclusive in-depth interview with Grammy Winning/ MultiPlatinum selling producer who’s worked with Dr. Dre, Eminem, Jay Z, Drake, Aloe Blacc. Nas, Pink, Kendrick Lamar, Lecrae, The Clipse, Slaughterhouse, and his own group Self Scientific among others. In part 4 Khalil talks to Nick Huff Barili about being signed to Dr Dre’ Aftermath Entertainment and working his way up to produce for Eminem. Khalil shares the story of when he first went in the studio with Marshall and heard him rapping over his beats, the first song Eminem played for him was “Won’t Back Down”. Khalil ended up having four songs on Eminem’s Recovery album. Khalil also breaks down how he and his group The New Royales came up with the production for Eminem’s song Survival of Em’s Grammy winning album The Marshall Mathers LP 2, which was also featured on Call Of Duty Ghosts trailer and game. 


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Zaytoven Explains Why He Gives the Same Beat to Artists


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Zaytoven sat down with DJ Smallz and explained why he’s not bothered that one of his beats serves on a bunch of songs for different artists. 

The west coast producer has worked with Nicki Minaj, Future, Gucci Mane, Yo Gotti and Migos for their hit, “Versace.” Zaytoven says the beat to “Versace” was at least a year old when the group got ahold of it. Soulja Boy and Plies also used the beat on separate mixtapes but didn’t find any success with it.

He says giving the same beat to different artists almost serves as a challenge to the artists to create the best possible record and doesn’t ruin any of his partnerships with them.

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StreetRunner Talks Working With 50 Cent, Eminem and More


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Grammy-Award winning producer StreetRunner, who has worked with a veritable who’s who of artists such as Nicki Minaj, Lil’Wayne, and more talks exclusively about working with superstars 50 Cent & Eminem. He also gives some advice to up and coming producers and shares how the production game has changed.


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